Our Services
Marketing & Consumer Research

We utilise digital data collection and reporting systems to help organisations understand markets, customers and communities to improve products, services and communication strategies.

  • How will our new product / service be accepted? Who is our primary target market? How do we improve what we have?
  • How much do we charge for our product / services? How do we compare?
  • Where / how do we deliver our services / sell our products? How well distributed are our products? How easily can our customers find us?
  • How will they know about our product / services? Is our advertising effective?
  • How effective & impactful are our services and programmes?
  • How happy & engaged are they? How do we keep them motivated & productive?
  • Category trends and competitor analysis
Areas of Specialisation
  • Retail Audit, Distribution checks, Mystery Shopping, In-store and on-con observations. App based, visuals, geo-location, real time data
  • Feasibility research, market analysis and project viability
  • Stokvels trends, practices, dynamics & nuances, purchasing patterns, financial practices
  • Industry trends: local and international
  • Category trends & insights
  • Diagnostic, Formative, Summative, Longitudinal & Impact Assessment
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Applied Research

We design and implement applied research studies that address practical policy, programme and operational questions. Our work supports evidence-informed decision-making and solution-driven outcomes.

Includes:

  • Policy and sector studies
  • Baseline and diagnostic studies
  • Feasibility and impact studies
  • Desk reviews and rapid assessments
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Social Research

Our social research services explore behaviours, attitudes, perceptions and lived experiences to support inclusive and people-centred development.

Includes:

  • Community and stakeholder consultations
  • Surveys, focus groups and key informant interviews
  • Gender, youth and vulnerability assessments
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Programme Monitoring & Evaluation (M&E)

CNZ Research provides end-to-end M&E services to track performance, assess outcomes and demonstrate impact.

Includes:

  • M&E framework and indicator development
  • Baseline, midline and endline evaluations
  • Process, outcome and impact evaluations
  • Learning reviews and theory of change development
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Public Polls

CNZ Research designs and implements credible, independent and methodologically sound public opinion polls that measure citizens’ attitudes, perceptions and experiences across social, economic, policy and service delivery issues.

Our public polls support evidence-based policy-making, programme design, strategic communication and public engagement.

Includes:

  • National, provincial and local public opinion polls
  • Citizen satisfaction and service delivery polls
  • Social attitudes and behavioural research
  • Issue-based polls (water, health, education, governance, safety)
  • Rapid-response and tracking polls